Tag Archive | social intelligence

Coca-Cola SA #EnjoyTheFeeling

We are often asked about effective campaign execution on social¬†platforms, how to measure and track these campaigns and, of course, everyone wants to¬†determine how “well” their campaign has done. We decided to take the Coca-Cola SA #EnjoyTheFeeling campaign and share some insights with you… The first and most important part of putting a campaign together […]

#trackatrend with Digital Republic

#trackatrend with Digital Republic

How many times have you been part of a trending conversation? Like some of these from today (16 March 2015): Hashtags allow us to track conversation topics and if these hashtags are used enough times, they become a trend. But you already knew that didn’t you? What if we told you that you can get […]

The social side of #loadshedding

With all eyes on the #loadshedding issue we figured we would share how the social community is responding to this current event within South Africa. While we prefer to plead the fifth we are fairly certain that the majority of the sentiment surrounding #loadshedding is negative with a side of super negative. Facebook and Twitter […]